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Redbubble UK – How to Make Money Selling on RedBubble
In the past 4 years, print on demand has grown by 12%, and there are no signs of stopping it. This is because there is a growing demand for personalised and unique products. In fact, 36% of consumers are looking for some form of personalization and are ready to wait longer for these unique products.
Customized and unique products are a big part of print-on-demand. Since these products are usually made to order, artists don’t need any inventory. This opens the door to satisfying customers orders while remaining profitable. One of the best sites that’s deeply passionate about creativity and art is Redbubble.
As a supportive and encouraging community, Redbubble welcomes artists from all walks of life. Want to know more about Redbubble and how it works?
In this guide, we discuss what Redbubble is, how to join, and more.
What is Redbubble?
Redbubble is an online marketplace for print on demand products. Founded in 2006 in Melbourne, it gives artists and creatives a meaningful way of creating and selling their creations. The site has over 700,000 creatives globally who make things such as phone cases, T-shirts, stickers, pillows and more.
Artists can create a phone case with an evil cat, a T-shirt with a galloping doughnut, or a tote bag with a whale or crab. Redbubble also allows artists to open a shop in minutes and start selling. Once you open your online store, leave the rest to Redbubble.
Not only will the company arrange the design and printing of your personalized products. But they will ship your orders to your customers’ doorsteps anywhere in the world. Headquartered in Melbourne, Redbubble has offices in Berlin and San Francisco.
What You Can Sell On Redbubble?
Redbubble is a platform where you can create and showcase your designs. Artists and creatives can sell different products such as:
- Phone Cases
- Wall Art
- Bath Mats
- Acrylic Blocks
- Duvet Covers
- Jigsaw Puzzles
- Shower Curtains
- Jigsaw Puzzles
- Throw Blankets
- Throw Pillows
Artists can also create accessories like:
- Drawstring Bags
- Duffle Bags
- Make-up Bags
- Tote Bags
- Travel Mugs
- Zipper Pouches
- Water Bottles and more
Since Redbubble is a respectful community, there are guidelines all artists and creatives must follow. For example, when it comes to mature content such as adult language, and nudity, artists must indicate their work is Mature Content. Marking your content as “Mature” ensures that it is only seen by viewers who choose to include this content while browsing Redbubble.
Spamming is not acceptable. For example, using the tag “red” on a work that only contains blue or green is not accepted. For designs on children’s clothing, they should all be suitable for children of all ages. They should not feature violent, sexual, derogative, demeaning or political phrasing and material. Gender-specific slogans also undergo careful consideration.
How Much Can You Earn on Redbubble?
If you’re planning on selling on the Redbubble marketplace, you should learn how the pricing system works. Let’s start with the base price. It (base price) covers the marketplace service fee and cost of manufacturing.
The base price usually varies because of the delivery address. This is to take advantage of taxes, local production and material costs relative to production and delivery. Since currencies fluctuate, base prices also alter occasionally.
The artist’s mark-up and margin show how much one can make off of a sale. The mark-up is the percentage of the base price, while the margin is the actual amount in dollars. On Redbubble, the default mark-up is 20%, but artists can raise or lower the amount anytime. They can do so in the Product Pricing section under the Account Details page.
When you combine the base price and artist mark-up (margin), you create the retail price. This is the price that appears on your Redbubble store. For example, let’s assume you’re selling hoodies to customers in the US. The base price is $50. You choose to set your mark-up at 20%, which means the artist gets $10. If you add $50 and $10, the retail price for each hoodie is $60.
Artists can offer sales and discounts to customers, but the discounts affect retail price. While site-wide discounts may feel like you’re making less profit. It’s good to keep in mind that discounts attract and drive customers to buy your products.
Where applicable, tax is always included in your orders. This may include sales tax and VAT. It’s the responsibility of the artist to make sure they handle their own tax obligations. To learn more, read Redbubble’s Service Agreement.
Redbubble has a payment threshold of $20. By the 15th of every month, Redbubble will send your payment if the amount exceeds $20. But if you’ve not accrued over $20, Redbubble will roll over to the next month. The company pays via PayPal or Bank Transfers. Bank Transfers are available to artists in the US, UK and Australia.
How to Join Redbubble?
Selling your art printed on high-quality products on Redbubble is easy. To start selling, you need to create an account. Visit the Redbubble site, click “Sell your art” in the top right corner of the webpage. On the next page, click “Start selling.”
The Redbubble site will redirect you to another webpage. Select “Artist Signup.” This option allows you to set up your shop and start selling your creative designs. Enter your details in the registration form.
Check if you want to receive special offers and artist news in your email or click “Sign up.” Verify your Redbubble account, complete your profile and put your ideas on paper. Upload your designs to products in your online store.
Customers searching for products on Redbubble will find your products and purchase what they love. Redbubble will produce your order in partnership with local fulfilment centres. They will ship your products to your customers anywhere in the world. As such, customers get a unique, personalized product, and in turn, you get paid.
As the artist, you’ve complete control over what you earn thanks to Redbubble’s flexible pricing. You can add anti-piracy and watermark features to protect your designs. Redbubble offers 24/7 world-class support to your customers. Remember, you must be 16 years and over to join Redbubble.
Tips for Getting Noticed on Redbubble
Several ways will help your products get noticed on Redbubble.
Ensure Your Designs Look Great…
The Redbubble uploader makes it easy for you to add new works to your products. If you’re not adding a separate design for each product, make sure that you see how the file fits on each product. Aside from altering your products, you can select a dominant colour for your art. This is a great way to get rid of white borders on your artwork.
You can also choose to tile your artwork, but not all designs are suited for it. Some may be too small, while others will look odd. Large designs often look better when tiled. Don’t forget to take advantage of templates. They aid with quick edits.
You are not going to create the best selling designs right off. This is totally normal because it takes time to build your design skills and learn which products are popular on Redbubble. This should not stop you from uploading. You need to challenge yourself to improve your designs and skills.
You must develop an eye for designs that look great and will sell. To maximize your chances of making sales, create a handful of different designs with one graphic. You can also buy graphics from sites such as Etsy, Creative Market or Creative Fabrica.
Drive Traffic Using Social Media Marketing…
Over 53% of the world’s population is on social media. As such, you must have an effective social media marketing strategy to reach your target audience. On Instagram, you can advertise your designs to new customers. You can start a business account or use your personal account to promote your products.
TikTok is another social media platform you can use to get your name out there. By creating 20-second videos that showcase your products, you can connect with your target audience or go viral. Alternatively, hire a social media marketing expert of Fiverr and other freelancing websites. You should also engage with Redbubble’s Instagram account.
Target Low Competition Niches…
Redbubble has a range of automation tools that can help you succeed and sell more products. Once you sign up, check the “Popular Tags” list. It shows all popular searches and keywords that buyers use. If you choose popular niches, the chances of appearing on the front page are little due to oversaturation. Instead, target niches that do not appear in the popular search tags.
Use the Right Keywords…
When uploading your creative designs, use keywords. For example, use keywords in your titles and product descriptions. This makes it easy for Redbubble to index your products and enables customers to find your products fast. With the right keywords, you can gain traction from your target audience and even show up on Google search results.
Selling your artwork and designs on Redbubble is an excellent form of passive income. It’s totally risk-free, and you can do it from anywhere in the world. Thanks to Redbubble, you don’t have to handle inventory, printing or shipping. They handle all these stages for you. This leaves time for you to design and promote your products.